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SEHG
SEHG-SM-4554business

Marketing Basics

Sales & Marketing course: Marketing Basics.

$59
4 planned contact hoursSelf-paced
Delivery Format

Florida voucher-funded enrollment opens once our CIE institution registration is complete; self-pay remains available where shown. Virginia funding is available for eligible enrollments. Funding references are informational, not a guarantee of eligibility.

Certificate of completion. No academic credit. Not a license or professional credential.

Workshop & Train-the-Trainer Facilitator Kit

A downloadable kit for running this workshop yourself — $49, includes a 12-month facilitation license. Buy it alone or as a Combo with the virtual course.

Download Kit Preview (PDF)

Course Overview

Sales & Marketing course covering marketing basics. Self-paced lessons with applied exercises.

What you'll learn

  • Identify key marketing strategies that can improve sales performance.
  • Describe the importance of understanding target markets in marketing.
  • Apply value-based pricing to enhance product appeal.
  • Explain the role of market research in shaping marketing decisions.
  • Demonstrate how to effectively use incentives to drive customer action.

Curriculum

1

Introduction

2

Module 02

3

Module 05

4

Module 06

5

Module 08

6

Module 09

7

Module 11

Classroom Preview